HR Practice For Payroll Practitioners

HR Practice for Payroll Practitioners

How to write a job advertisement

The job title is the first thing candidates see when they scan the list of situations vacant. It is therefore the most important part of a great job advertisement. It is like writing a headline for a classified ad in a newspaper. Titles that are exciting and call people to action will stand out and make people want to read your ad. The actual content of a job advert is irrelevant if no one is attracted to read the ad.

• Job seekers want to know what is in it for them • Describe the position • Outline the skills you require • Include methods for reply

To research an ad, look at newspapers and the Internet. Pick ads that catch your eye for the type of position you want to advertise and develop your ad based on those.

Where can you advertise a vacancy?

Internet job ads are becoming more and more used as a means to advertise positions but there are other ways. Below are some of the standard ways to advertise job ads.

• Internet job sites such as www.netcheck.co.nz, www.seek.co.nz

• Suburban newspapers for local jobs

• National newspapers when you want to attract top candidates

• Trade magazines or associations

Think about the type of applicant you are trying to attract and choose wisely, ads can range from $100 up to $4000 depending on the medium chosen to display the ad.

© New Zealand Payroll Practitioners Association, Sep 2024, Ver 12

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